Ahmed El Sherbeny is founder & CEO at USHER-MA. Since founding USHER-MA in 2014,
Ahmed has established a forward-thinking marketing advisory agency, blending
marketing consultant services with creative thinking and state-of-the-art
As a driven leader, Ahmed is passionate about helping business owners establish
growth through competitive marketing consulting strategies. His goal is to empower
business and marketing strategies, elevate revenues, and navigate the challenging
journey of marketing a business. Ahmed aims to identify the root of the marketing
gap in a business, extract data-driven solutions, whether it be branding or
marketing related. Not only is his passion seen through the work in USHER-MA’s
growing clients, but also for established enterprises.
Ahmed El Sherbeny’s leadership mindset has set a benchmark for USHER-MA. With a team
of trade marketing experts and brand marketing professionals as well as consultants
and managers, USHER-MA always strives to exceed expectations. This work ethic has
enabled USHER-MA to work with both national and regional clients in a variety of
industries, including ICT, Real Estate, Construction & Architecture Consultancy,
Health Care, Child Development, and more.
At USHER-MA, Ahmed is responsible for all aspects of the firm’s strategy, operations
and team to ensure the client’s success. He leads the firm in its vision to deliver
top marketing advisory services in the marketing consulting industry.
Ahmed’s has previously worked in Stanley Black and Decker in KSA, LUNA Egypt, KIA
Motors and UAE-based Distribution & Trade Company of SEB Group International.
His achievements In Stanley Black & Decker go beyond raising revenues past their
target objectives year after year, but more specifically accomplishing the ‘double
the business in 2 years’ plan, receiving the global outstanding performance award,
managing over 30 trade and consumer events across four years, and expanding DEWALT
and Black & Decker’s service centers with standardized layout, operation processes
and branding activities. In his other roles, he accomplished redesigning and
launching several campaigns in LUNA Egypt, as well as designing, managing and
implementing campaign launches, events and competitions for Kings Stores that
resulted in significant revenues increase.
Ahmed specialized in business development and marketing consultancy. He works with a
diversity of business transformations in growth strategies, cost reduction,
performance improvement and marketing management.
Ahmed El Sherbeny holds a Masters of Business Administration from the University of
Strathclyde, Business School, Glasgow since 2011 and currently resides in Egypt.
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